Frontier, a magazine, design studio, and ventures group, has designed what they are claiming to be the ‘World’s Best Tuque’.
Creators of the tuque claim that they, “have created a tuque that we believe could be the world’s best.The result is a product conceived over 18 months of research and development. It is an exploration of Canadian history, material science, fabrication techniques, production processes, and economic systems.”
It has been tested by Zamboni drivers, butchers, and backcountry hikers, but Frontier says that the hat is perfect for anyone.
Despite the almost $200 price tag, the tuque has already sold-out online, and is not taking pre-order requests for the tuque.
Paddy Harrington and Paul Kawai, from Frontier, join Kelly Cutrara to discuss what exactly went into the design process to declare their winter product as the “World’s Best Tuque”.