The Toronto Argonauts are moving to a new home this year, and are hoping to capitalize on their new venue by introducing a “tailgate party” before every home game this season. However, opposed to traditional tailgating, fans will not be allowed to bring their own alcohol, but will be sold by vendors for affordable prices.
“Our liquor laws prevent people from bringing their own beer,” said Michael Copeland, the team’s president and chief executive. “But other than that, it will be true in all other respects.”
The team will sell the beer. Copeland said the Argos are still finalizing the prices, as well as the brands that will be available for purchase, but stressed the idea the team is trying to create an “accessible experience” for fans and that “overpricing for beer just shoots us in the foot.”
Do you think tailgating will work for the Toronto Argonauts, or are they expecting too much?