Guinness is changing things up for their famous brew.
Guinness has decided to change their famous beer recipe, which they began using 256 years ago, to take a more vegan approach to their beer. Previously, Guinness had been using isinglass, a by-product of the fishing industry, which uses fish bladders to clarify the beer and help the yeast settle faster. The brewery would then filter out the isinglass, but traces of the fish product was still being found in the beer.
Vegan activists had been trying to make the change for years, as the petitioners stated that there were more eco-friendly options for brewing the beer, and would allow “the world’s billion-plus vegetarians to enjoy one of the most delicious alcoholic drinks there is.” This stated by Tom Jones, from Manchester, who started one of the petitions.
Guinness has proclaimed that the vegan-friendly beer will be hitting shelves in 2016, and states that the change in the brewing process will not affect the taste of the beer.
Did you know Guinness was using this process to brew their beers? Do you think this the right move for the brewing company?
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